APOMS’s website development, online agro economic and/or organic products store

Resumo

On the current economic situation, an institution that seeks growth will, at a certain point of its development, have to be accessible on the internet to spread its beliefs and/or products to possible consumers through geographically long distances, that wouldn’t be possible in the past as fast as it is now, for this reason APOMS -’Associação de Produtores Orgânicos de Mato Grosso do Sul’ was looking for a website, which, now, is being provided by UFGD - ’Universidade Federal da Grande Dourados’ through a academic project that aims the learning of students and other people from different university courses. The site acts as a platform for selling organic and/or agro economic products of high quality from its production till the consumer’s home, besides being a way of giving a proper destination to products grown by small scale family farmers together with people involved to academic projects from UFGD, some of those provided by PROEXT, PROEX and CNPq. This activity is going to bring product directly to consumers, instead of passing by marketing intermediaries, making the commercial process faster and increase the accessibility to those organic and/or agro economic products. This paper describes the approaches done till this moment on the website.